About

BACKGROUND

Centre on Technological Readiness and Innovation in Business Technopreneurship (CONTRIBUTE) is proposed to be established at UTS in line with the strategy to strengthen UTS’s research activities, as well as, to support the current development of Sarawak Digital Economy strategy that aims to revolutionise Sarawak’s economy and industries and spur socio-economic growth and advancement. Two new cabinets were established to materialise this agenda – the Ministry of International Trade and E-Commerce and the Ministry of Education, Science and Technological Research, focusing on the development of Sarawak’s Business environment and entrepreneurship with the assimilation of technology advancement.

Our Objectives

1. To promote assimilation of technology into business practices

2. To provide advisory, consultancy, training services, policy formulation, strategic planning expertise and human capital requirements to facilitate technology and innovation in business and entrepreneurship

3. To promote innovation, transformation and technology adoption of business and entrepreneurship in line with IR 0 agenda

Research Niche

Research Niche	Details
Digitalization of Accounting and Finance Practices	Research on the digitalisation of accounting and finance is expected to explore new theories and practices in the accounting and finance context. This development and transformation of accounting and practices from conventional to a more digitalised method will contribute to more effective and efficient practice.
Technological Management Practices	Research on technological management is expected to explore new theories and practices in the technology management aspect. It also focuses on the development of new methods in implementing technology and management for any business field and entity.
E-Business and Digital Entrepreneurship	Research on e-business and digital entrepreneurship is expected to explore new theories and practices for the utilisation of the digital business context. It also focuses on the fundamental development of entrepreneurs by integrating e-business and digital components to benefit the business ecosystem. It also focuses on the fundamental development of entrepreneurs by integrating e-businesses and digital components to benefit the business eco-system.
E-Commerce and Digital Marketing	Research on e-commerce and digital marketing is expected to explore new theories and practices for the utilization of e-commerce and the digital marketing context. It also focuses on the leverage of creative and innovative tools and strategies to be better utilized by all levels of the business environment. It also focuses on the leverage of creative and innovative tools and strategies to be better utilised by all level of business environment.